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Executive Director's Report - September 2024

Executive Director's Report - September 2024

As we look to the end of the third quarter, I wanted to provide a brief update on the key association metrics staff and board are tracking to ensure both the financial stability and overall well-being of ATSA!

Membership

Since 2019, ATSA's membership has been declining after peaking at approximately 3,000 members. In 2024, the Board of Directors dedicated more resources to membership, including updated and improved technology and additional staff resources. In addition, staff recommended moving from renewal dates for all members occurring on January 1 annually, to membership renewals occurring during the month members join, which is important as many folks are interested in joining around the timing of ATSA’s annual conference in the fall, but do not want to pay a full membership fee for only a few months of benefit. Finally, we closely monitored membership to identify the impacts of a nominal dues increase of less than $10 that we put into effect in 2024.

As of September 15, we are excited to report that we have nearly 2,900 members and that folks are joining at rates throughout the year that we typically only see in January, February, and March.  We are hoping to reach 3,000 members by year end!  As of today, we have exceeded our 2024 revenue goal for membership!

Conference

ATSA’s 43rd Annual Research & Treatment Conference is a month away!  We are very excited to be bringing you high caliber plenary speakers, a variety of concurrent and preconference sessions, and expanded opportunities to connect with peers!

Conference registration tracks ahead of last year's trend ever so slightly, with approximately 1,105 people registered to date. From a budgetary perspective, we have nearly met the revenue goal for the conference! To grow and nurture our conference in the future, we will actively pursue sponsorships that back the prevention of sexual abuse. We will work to educate potential sponsors on the value of investing in this cause, aiming to keep registration fees affordable for attendees.

Other Programs & Revenue Streams

Public Policy Donations exceeded the budgetary goal for this year, as did royalties from the ATSA Journal and our longstanding agreement with MHS to offer webinars.  In ATSA’s first year of offering webinars, we are pleased that revenue projections remain on track with at least one more offering coming in 2024 on ethical considerations.  By far one of the biggest improvements ATSA has made over the last years is interest income with projections for the year showing nearly $50,000 in additional revenue for the organization.





Expenditures

While ATSA has looked for ways to increase and diversify revenue, we also seek to manage expenses to the very best of our ability.  Expenses are currently projected to come in under budget, however, the major expenses ATSA incurs are related to conference and are not billed until conference occurs. Stay tuned for a more complete expenses forecast in the November Annual Membership Meeting.

All in all, ATSA looks strong both from a financial and membership perspective, which excellently positions to pursue the goals set by the Board of Directors in the strategic plan.  We can be sure that we have a strong value proposition to offer members, prospective partners and collaborators, as well as to systems and elected officials.  

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